Key 2024 Stats for Homeowners

If your home didn’t sell before your listing agreement ended, you’re not alone. Thousands of homeowners across the country face this situation every year. But what happens next? Here’s what the latest 2024 data tells us about expired listings—and how you can turn things around.

Why Do Listings Expire?

Many homes expire before selling for common reasons:

• Unrealistic pricing (too high for the market)
• Limited marketing exposure
• Challenging market conditions (lots of competition or slow buyer activity)

If your home didn’t sell, it doesn’t mean it won’t. It just means it’s time to try a fresh approach.

What Do Most Homeowners Do After Their Listing Expires?

Recent data shows:

• About half of expired listings are relisted at some point.
• Of those that relist, about two-thirds start with the same agent, while one-third choose a new agent.
• Nearly 40% of homeowners who relist do so with a new agent within just 30 days of their listing expiring.

What’s the Best Way to Relist?

The numbers tell an interesting story:

• Homes that relist with a new agent have a much higher chance of selling: About 71% of these homes sell, compared to just 52% for those who relist with the same agent.
• Motivated sellers who switch agents often see faster results: New agents bring fresh ideas, updated marketing strategies, and sometimes a different approach to pricing.

How Long Does It Take to Sell After Relisting?

• On average, homes in 2024 took about 37 days to sell (for all listings). Expired listings that relist may take longer, but with the right strategy, they can move quickly.
• Seasonal trends matter: More listings expire in January, November, and December, so if you’re considering relisting, the new year can be a great time to start fresh.

What Should You Do Next?

If your home didn’t sell the first time, don’t lose hope. Here are some steps to consider:

1. Review your experience: Did you feel your home got enough exposure? Was the pricing strategy right for your market?
2. Consider a new approach: Many homeowners find success by working with a new agent who brings a different perspective and updated marketing plan.
3. Act quickly: The sooner you relist, the sooner you can attract new buyers. Nearly 40% of homeowners who relist do so within a month of their listing expiring.
4. Stay motivated: Sellers who switch agents have a much higher chance of selling their home.

Quick Facts for Homeowners: Expired Listings in 2024

You Have Options—and a Great Chance to Sell

If your home didn’t sell, it’s not the end of the road. With the right strategy and a fresh approach, you can still achieve your goal. Many homeowners find that working with a new agent makes all the difference.

If you’re ready to try again, reach out—we’re here to help you get your home sold.